Tajikistan

Market Facts

Population: Over 10 million (as of 2024)

Urbanization: 28% urban, with Dushanbe as the main urban center
Gender Distribution: 50% male, 50% female
Age Distribution: 60% of the population is under the age of 30, with a median age of 25 years.
Expats vs Locals: Primarily local population, with significant labor migration to Russia and other CIS countries.
Literacy Rate: High, at 99%, largely due to Soviet-era educational policies that prioritized literacy.
Languages: Tajiki (official), Russian widely spoken
Key Sectors: Telecom, Agriculture, Energy, Remittance Services
Digital Penetration: Relatively low smartphone penetration (around 45%), but increasing due to the adoption of mobile internet services. Mobile banking and remittance services are growing sectors, especially for cross-border financial transactions.
Consumer Behavior: Increasing use of mobile payments and banking services, especially among younger consumers. High reliance on telecom services due to underdeveloped fixed-line infrastructure.
Cultural Nuances: Strong traditional values with growing demand for modern services and technologies; government involvement in key industries like energy and telecom.

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Market Facts

Tajikistan

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